Cliff Bleszinski: If Gears 3 succeeds, maybe we'll do a prequel
'The Peter Jackson route' is 'business 101,' says Epic boss
Gears of War 3 is the end of a trilogy: you know that, no spoilers there, that's how we do things nowadays. But if lots of people buy the title (and they will, thanks to an impeccable pedigree/advertising budget larger than the GDP of many countries), that'll be a sign that more people want to play more Gears, right? Epic's Cliff Bleszinski says his company's made plenty of improvements to the Gears formula and would love to make another title if the market demands it. How to justify such an addition to the series' storyline, which Gears 3 promises to resolve conclusively? Um, dur, it's called a prequel.
Above: Gears' Marcus Fenix can keep grimacing for as long as you damn well like
“We’re businesspeople,” says CliffyB. “[If Gears 3] sells 8 or 10 million it would be completely dumb to not do another one, right? It's just business 101.” He calls this “The Peter Jackson route... The Hobbit or something like that.” Some would argue that “business 101” might be to deliver the promised product then move onto something new, so as not to dilute your brand – or that Bleszinski's choice of model is odd, as The Hobbit is running into all sorts of problems and having to be bumped up with technological bells and whistles to keep people interested. But those people obviously wouldn't be familiar with Gears of War, whose story has always been secondary to its ability to deliver as many gory deaths as humanly possible. Letting people do that in another game or two – possibly with a bigger chainsaw or something – is just business 101. Right?
Jul 19, 2011
Source: RipTen
Sign up to the GamesRadar+ Newsletter
Weekly digests, tales from the communities you love, and more
The Stellar Blade dev team had a "competition" to see who could beat a boss first: "From that moment, all of us understood how to design the combat"
Russell Crowe is a pretend priest plagued by very real demons in the creepy first trailer for new horror movie The Exorcism
35 years after his introduction, The Simpsons just killed off a character who's been there since episode 1