New Earthworm Jim figure is extra groovy and bendy

Amid all the buyouts and IP leveraging and so forth that make up today's games industry, it's worth remembering the days when a developer was nothing without a sass-talkin' mascot to rep their wares. Some such creatures displayed so much 'tude as to outlive its original parent company – such as Earthworm Jim, the power-suited loam-burrower who, even after the passing of Shiny Entertainment, continues to occupy a place in players' hearts, consoles and toy collections.

This fully-articulated EWJ figurine measures up at 6” – which ought to be about a 1:1 scale, except that we're talking about a game that thinks a worm is about the same size as a bird or a cat or a cow or a refrigerator. So let's not get too far into that. Supplied with an alternate “bendy” suit, in deference to the “Earthworm” bit of the character's name, it's arguably a more faithful tribute than Playmates' long-defunct toy line – and has the added bonus of being available for purchase from Mezco Direct come July of this year, priced at $17.00.