Microsoft tests the waters on an Xbox Series X mini-fridge
A poll gauged interest in the wake of an Xbox-themed refrigerator being released
Just one day after announcing a fridge modeled after the Xbox Series X, the Xbox team is looking to see how fans would respond to a mini fridge edition.
Aaron Greenberg, the general manager of Xbox games marketing, took to Twitter to release a poll asking fans if they would be interested in a special Xbox mini-fridge going up for sale. The poll had three options, indicating a yes, no, or a maybe depending on the price. As of this writing, well over half of those polled have voted that they would indeed be interested.
Help me out here for some market research. Q: Would you be interested in buying an Xbox Mini-Fridge if we made one for sale?October 28, 2020
This comes just one day after the announcement of a sweepstakes where loyal fans could win a full-size refrigerator modeled after the Series X, complete with light-up logo and boot sound effects.
This is all of course in reference to the console reaching meme status upon its initial announcement for its resemblance to a fridge. The sweepstakes was evidently a smart idea on the part of Microsoft, as the hashtag associated with the contest quickly rocketed to the number one Twitter trend in the United States.
Unlike the fridge in the contest, however, Greenberg's tweet seems to imply that this mini-fridge would be part of a line of products that customers could buy, while the full-size fridge is a one-of-a-kind only available for the contest.
This is just the latest promotion for the Series X ahead of its November 10 release date. Fans can look forward to the possibility of having a matching appliance of their own to go along with their shiny new console.
Are you caught up on all your fridge news? Read up on the story behind the Xbox Series X fridge sweepstakes.
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Kai Delmare is a freelance journalist and news writer with bylines at GamesRadar+. During her time at GR, Kai focused on writing breaking gaming news and reporting on some of the biggest industry trends.