New iPhone ad focuses exclusively on games

Everyone keeps saying the iPhone is the best gaming phone out there, that it threatens the rest of the industry, and that it'll make handheld game systems totally obsolete, so it's about time Apple made a commercial 100% dedicated to the iPhone's best slate of gaming features.

The 30-second TV spot opens with voice over which declares, "If you don't have an iPhone, you don't have the largest selection of games on any phone." From there it is a montage of some of the platform's best-selling titles like Scrabble, Infinity Blade, and Star Battalion.

The ad also touts the iPhone's Game Center feature, which acts as a social platform like Xbox Live, allowing users to connect with one another through chats and online gaming.

This is the latest in the new string of ads featuring the tagline "If you don't have an iPhone..." Actually, if you have an iPod Touch or iPad, you can still access all these games, but whatever.

[Source: Mac Rumors]

Mar 25, 2011

Latest in Games
Astro Bot
Astro Bot went through 23 pitch iterations before its director promised PlayStation "happy gameplay" and "overflowing charm," though it did once end with robot decapitation that made "some people really upset"
Tomb Raider
5 years after Avengers, 2 years after its last layoffs, and who knows how long before Perfect Dark and Tomb Raider return, Crystal Dynamics announces another round of layoffs
AI Limit
"AI is not as effective as it might appear": Dev of AI-focused Soulslike RPG says they didn't use any AI-generated content and it can't match "genuine creativity"
The First Berserker: Khazan protagonist
The First Berserker: Khazan isn't even out yet, but the new Soulslike RPG already has over 1,300 94% positive reviews on Steam from early buyers
Naoe looks over at a dense, lush, green forest in Assassin's Creed Shadows from a viewpoint
Getting Assassin's Creed Shadows on PS5 and Xbox Series X was all about adding "dynamism" to the open world, but the devs seem most proud about the trees
Schedule 1
Schedule 1 is Steam's latest viral hit – an open-world drug dealing simulator with 98% positive reviews, co-op, and a free sample to get you started
Latest in News
Velma, Daphne, Fred, Shaggy, and Scooby-Doo looking at a giant key which is also a clue
Netflix is rebooting Scooby-Doo as a live-action series from the producer of Supergirl and The Flash centered around a "supernatural murder" at a summer camp
Astro Bot
Astro Bot went through 23 pitch iterations before its director promised PlayStation "happy gameplay" and "overflowing charm," though it did once end with robot decapitation that made "some people really upset"
Tomb Raider
5 years after Avengers, 2 years after its last layoffs, and who knows how long before Perfect Dark and Tomb Raider return, Crystal Dynamics announces another round of layoffs
AI Limit
"AI is not as effective as it might appear": Dev of AI-focused Soulslike RPG says they didn't use any AI-generated content and it can't match "genuine creativity"
Fantastic Four: 1234 #2 cover excerpt
Sue Storm and Namor are officially both in Avengers: Doomsday, and fans are wondering if Reed Richards has something to worry about
The First Berserker: Khazan protagonist
The First Berserker: Khazan isn't even out yet, but the new Soulslike RPG already has over 1,300 94% positive reviews on Steam from early buyers