Nvidia RTX 4060 Ti price is already falling ahead of next GPU launch

MSI RTX 4060 Ti with green line backdrop and percentage price ticket on left side
(Image credit: Future / MSI)

The Nvidia RTX 4060 Ti is still fresh on the scene, but the GeForce graphics card is already available for less. While the lower-spec Lovelace option debuted with a $399 price tag, you can now grab $20 off the GPU just one month after launch, despite the fact its non-Ti sibling isn’t due to arrive for another week. 

Nvidia is arguably dominating the best graphics card battlefield this generation, even if team green does have a price issue on its hands. Sure, cards like the RTX 4060 Ti boast frame-boosting abilities like DLSS 3 and frame generation, but while the entry-level gaming PC part is a bargain compared to the monstrous RTX 4090, it only packs 8GB VRAM and targets 1080p gameplay. Worse still, its current rival, the AMD Radeon RX 7600, comes in at just $269, and we’re still waiting for the more appropriately priced vanilla RTX 4060 to rise to the challenge. 

Despite this, board partners seemingly aren’t giving up on winning PC players over with the RTX 4060 Ti, as MSI has slashed the GPUs price by $20. Spotted by Videocardz, the MSI RTX 4060 Ti Ventus 2X Black OC deal is available at various online retailers, including Amazon, and there’s no reason to suggest it's a limited-time offer. Simply put, it feels like the vendor has slashed the card's price out of necessity, as its original MSRP is a bit of a hard sell.

MSI RTX 4060 Ti Ventus 2X Black OC | $399 $379 at Amazon
Save $20 -
was £379 now £399 at Amazon

MSI RTX 4060 Ti Ventus 2X Black OC | $399 $379 at Amazon
Save $20 - Nvidia's latest graphics card only arrived last month, but you can already grab it for less than its launch price. If you're looking to boost fps using the power of DLSS 3 and Frame Generation, it could be worth taking a look at the entry-level contender. Otherwise, you may want to wait for its cheaper non-Ti sibling.

Naturally, the new Nvidia RTX 4060 Ti price narrows the gap between it and its upcoming non-Ti sibling. We’ll be putting the next GeForce card through its paces in our Nvidia RTX 4060 review, and there’s a chance the performance difference will help boost the former GPU's popularity. That said, it feels like an MSRP shift is perhaps needed across the board, so even the new entry-level contender could end up even cheaper down the line.  

Today's best graphics card deals

Looking for a rig with a GPU already inside? Check out the best Alienware gaming PCs for a selection of great prebuilt machines. Alternatively, take a peek at the best gaming laptops and pick up the perfect portable powerhouse. 

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Phil Hayton
Hardware Editor

I’ve been messing around with PCs, video game consoles, and tech since before I could speak. Don’t get me wrong, I kickstarted my relationship with technology by jamming a Hot Wheels double-decker bus into my parent’s VCR, but we all have to start somewhere. I even somehow managed to become a walking, talking buyer’s guide at my teenage supermarket job, which helped me accept my career fate. So, rather than try to realise my musician dreams, or see out my University degree, I started running my own retro pop culture site and writing about video games and tech for the likes of TechRadar, The Daily Star, and the BBC before eventually ending up with a job covering graphics card shenanigans at PCGamesN. Now, I’m your friendly neighbourhood Hardware Editor at GamesRadar, and it’s my job to make sure you can kick butt in all your favourite games using the best gaming hardware, whether you’re a sucker for handhelds like the Steam Deck and Nintendo Switch or a hardcore gaming PC enthusiast.