The McDonald's Pokemon card promotion is being hijacked by collectors, with scalpers selling the boxes at massive markups.
As we previously reported, the Pokemon McDonald's Happy Meal promotion was only a rumor a little over a week ago, and now it's become a full-fledged race to collect 'em all, with adults pulling out all the stops to get their hands on something meant for children. The Happy Meals come in a special edition box with Pikachu's face on it, with 50 cards available to collect. Obviously there's not all 50 in each Happy Meal, which is why adults are buying the kid's meals in bulk.
According to Polygon, not only are people waking up at 5am to try and get a Pokemon Happy Meal - which are only available at select McDonald's - but others are buying them in bulk and throwing out the food because society is broken. As a result, McDonald's are placing restrictions on how many Happy Meals can be purchased and when. Scalpers are already selling the cards individually at huge markup, especially considering a Happy meal will only run you about $3. And since boxes of the cards are on sale on eBay for between $600 and $1000, it seems there's a bit of a Pokemon Happy Meal black market in the works, as well. We just can't have nice things, can we?
Don't worry, some people are buying the Happy Meals and giving away the food to those in need, like Twitter user JT_Valor, and others are just buying a reasonable amount of children's food to enjoy a little taste of nostalgia or a return to the Pokemon Trading Card Game. It all works out in the end, even if you can't catch 'em all.
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