The visual evolution of game logos

How's it changed? The liberal use of red, yellow and blue harks back to a time when everyone was comfortable with the notion that games are toys. And toys needed to be bright and colourful to stand out. Because Mario is an international icon, the designers didn't seem to care about brand identity and so the logos were never the same until Mario 64 .

Is it better today than before? Yes, if only because the original reminds us of being young and insignificant.


General theme? Better than FIFA but with worse presentation.

How's it changed? The one to notice is Pro Evolution Soccer 4 which is a horrible interpretation of the coloured glass effect and an off-the scale white drop shadow. The 2008 redesign saw the return of a swooshy thing as seen in the background of the original. It's now been replaced with a star thing.

Is it better today than before? Yes. Just, yes.


What the hell happened to our glistening electronic landscapes?


Bad decisions, bad timing and PR-mageddon

Latest in Sports
FC 25
FC 25 Dreamchasers tracker and full UEFA promo guide
FC 25
FC 25 Season 6 Ladder Players list and how to unlock them all
WWE 2K25
WWE 2K25 locker codes guide to free MyFaction cards
Skate 4
The Skate reboot isn't even out yet, but it already has an EA specialty: microtransactions
Umaga is a key player in The Bloodline Showcase
How to unlock all wrestlers in WWE 2K25
FC 25
FC 25 FUT Birthday guide and full cards list
Latest in Features
Kill Team: Blood and Zeal box on a wooden surface
Kill Team: Blood and Zeal pre-orders just went live, and I wish other Warhammer games were this weird
Batman, Superman, and Wonder Woman.
DC June 2025 solicitations: 10 must-have comics to pre-order this month
Flow
Flow won big as this year's Oscars underdog against Pixar and Netflix, and it's proof of the power of storytelling over dialogue
Yasuke riding through a village looking for Knowledge in Assassin's Creed Shadows
Assassin's Creed Shadows' prologue is the most gripping in franchise history, but I'm fixated on the tiny details
Naoe blends in among lush trees in Assassin's Creed Shadows while observing Amagasaki Castle from a rooftop perch
After 18 years Assassin's Creed Shadows cracks the ultimate stealth loop with its deliciously dense castles
Cabernet screenshot showing vampire protagonist Liza sucking someone's blood
Cabernet is the kind of vampire RPG I've been looking for since Masquerade Bloodlines, and I'm already plotting my next run 6 hours in