Timothée Chalamet is Edward Scissorhands' son in Super Bowl commercial

Super Bowl commercials are renowned for going all out, and this year was no exception. Dolly Parton rewrote her hit song 9 to 5 for Squarespace, Bruce Springsteen appeared in an ad for Jeep, and Cadillac took on one of Tim Burton's most popular and beloved movies: Edward Scissorhands.

The 1990 movie stars Johnny Depp as Edward, an artificial humanoid with (you guessed it) scissors instead of hands. He's taken in by a suburban family and falls in love with their teenage daughter. Now, 31 years later, Timothée Chalamet has taken on the role of Edgar, AKA Scissorhands Jr. 

In the ad for the luxury vehicle manufacturer, Winona Ryder reprises her role from the original movie – Edward's love interest, and Edgar's mother, Kim Boggs. We watch as Edgar struggles with many of life's everyday tasks, due to (again, you guessed it) the scissors-for-hands thing. However, he discovers that there's something he can do, thanks to the wonders of technology – he can drive a car, sort of, using a virtual reality headset. This results in Kim surprising him with a Cadillac Lyriq, a car that's equipped with Super Cruise, the company's hands-free highway driving-assist technology. 

"It's rare when a work you're proud of continues to live on and evolve with the times, even after 30 years," Burton said in a statement. "I'm glad to see Edgar coping with the new world! I hope both fans and those being introduced to Edward Scissorhands for the first time enjoy it."

The Super Bowl also saw the premiere of several trailers for highly anticipated upcoming projects, including the Disney Plus series Falcon and the Winter Soldier. Check out our write-up here.

Entertainment Writer

I’m an Entertainment Writer here at GamesRadar+, covering everything film and TV-related across the Total Film and SFX sections. I help bring you all the latest news and also the occasional feature too. I’ve previously written for publications like HuffPost and i-D after getting my NCTJ Diploma in Multimedia Journalism. 

Latest in Movies
Fantastic Four: 1234 #2 cover excerpt
Sue Storm and Namor are officially both in Avengers: Doomsday, and fans are wondering if Reed Richards has something to worry about
Chris Evans as Steve Rogers with the rest of the gang during the superhero movie, The Avengers.
The OG Fox X-Men are back, with Patrick Stewart, Ian McKellen, and more joining the cast of Avengers: Doomsday alongside a whole new Avengers team to take on Robert Downey Jr's Doctor Doom
Robert Downey Jr. sitting in a chair at the end of a long line of chairs
Everything announced during Marvel's Avengers: Doomsday cast reveal live stream
Halloween director John Carpenter
15 years on from his last horror movie, Halloween's John Carpenter says he'd "love to direct again" – but he has one condition
The cast of Suicide Squad (2016)
David Ayer admits James Gunn has good reason not to release his cut of Suicide Squad, but he remains hopeful it'll happen
The Fantastic Four: First Steps cast assemble
Fantastic Four star says the Marvel movie "will go down in history" for rejuvenating the MCU, "in the same way the Guardians of the Galaxy and Black Panther hit"
Latest in News
Pillars of Eternity
10 years later, in a post-Baldur's Gate 3 and Avowed world, Obsidian is giving its own throwback CRPG Pillars of Eternity a turn-based combat mode
Destiny 2 Lightfall
When Destiny 2 "weekly active users dropped lower and faster than we'd seen since 2018," Bungie assembled an A-Team to put out some fires: "We needed to do something"
Velma, Daphne, Fred, Shaggy, and Scooby-Doo looking at a giant key which is also a clue
Netflix is rebooting Scooby-Doo as a live-action series from the producer of Supergirl and The Flash centered around a "supernatural murder" at a summer camp
Astro Bot
Astro Bot went through 23 pitch iterations before its director promised PlayStation "happy gameplay" and "overflowing charm," though it did once end with robot decapitation that made "some people really upset"
Tomb Raider
5 years after Avengers, 2 years after its last layoffs, and who knows how long before Perfect Dark and Tomb Raider return, Crystal Dynamics announces another round of layoffs
AI Limit
"AI is not as effective as it might appear": Dev of AI-focused Soulslike RPG says they didn't use any AI-generated content and it can't match "genuine creativity"